The volatile healthcare market demands that providers be

The volatile healthcare market demands thatproviders be nimble competitors with advanced, ongoing planning processes thatdrive growth and organizational effectiveness†(Zuckerman, 2006, p. 3). Howdoes—or should—this perspective inform strategic planning and management intoday’s health care organizations?For this ApplicationAssignment, you will create a visual representation of the strategic planning andmanagement process for a particular organization. The graphic you create forthis Application Assignment will help you begin to think about aspects ofstrategic planning that you explore throughout this course. As you proceedthrough each week, you are encouraged to review your Week 1 ApplicationAssignment and integrate new insights into the project. You will be required tosubmit a more robust version of this assignment for the 7 ApplicationAssignment, so you may find it helpful to preview that assignment now.
Prepare for this Application Assignment as follows:
What are the keycharacteristics of strategic planning and management? How would you illustratethe process?What are the main stepsof the process that should be included?What substeps do youthink should be added?Are there variationsthat need to be reflected, or is the process fairly standard?What additionalfactors—within organizations or surrounding them—shape this process? How shouldthese be included in a graphic?What unique aspects ofthe health care field might influence strategic planning? Consider the variousinsights you have gained throughout this Master of Healthcare Administrationprogram.Do approaches tostrategic planning and management vary among health care providers? If so, how?What circumstances might influence how a particular organization approachesthis process? Consider issues identified in previous courses as well as developmentsin current events.Select a particular typeof health care organization to focus on for this assignment. You may bring tomind a health care organization you examined for the Discussion, or a differentone. (You will not need to convey how strategic planning is actually carriedout in a specific organization, but you should have some organizationalspecifics in mind as you think through this assignment.)As you begin to draftyour graphic, consider:How could you use linesor other graphic representations to show connections between various elements?How could you use colorto convey meaning?What labels or text isneeded to ensure the graphic elements make sense?Word and PowerPointprovide the tools you will need to create this document
Then write a 2-pagedocument that addresses the following:
Use images, symbols, andwords to form a graphic representation of the strategic-planning and managementprocess for a particular organization.Booksused in this class: Essentials of Health Care Marketing (3rd ed.). ISBN:9787-7637-8333-4 and Managing Health Care Business Strategy: ISBN:9778-0-7637-3416-9.